IWC stands out in Swiss watchmaking for its unique origin: founded by American engineer Florentine Ariosto Jones in 1868, it merged American industrial production concepts with Swiss artisanal craftsmanship, pioneering a new era of precision timepieces. Located in Schaffhausen—an unusual spot for Swiss watchmakers, far from western Switzerland’s traditional hubs—IWC developed its distinct identity centered on engineering excellence and uncompromising quality, guided by its long-standing motto “Probus Scafusia.”

The brand’s two iconic collections define its legacy: the Pilot’s Watches, launched in 1936 with clear dials, anti-magnetic escapements, and rotating bezels for pilots, and the Portuguese Series, born in 1939 for Portuguese importers, featuring large cases and high-precision pocket watch movements. These collections, along with others like Portofino and Aquatimer, blend functionality with elegance, catering to diverse tastes.

IWC’s craftsmanship shines in its in-house movements, including the efficient Pellaton bi-directional winding system and 7-day power reserve calibers. Each watch undergoes rigorous testing—from corrosion and climate resistance to wear trials—ensuring longevity. Acquired by the Richemont Group in 2000, IWC preserved its independence, continuing to innovate with materials like Ceratanium® while honoring tradition. Today, it remains a beacon of Swiss haute horlogerie, embodying the perfect fusion of engineering prowess, timeless design, and enduring heritage.

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